MORGAN MOTOR COMPANY AWARDED £6M WORTH OF FUNDING TO DEVELOP NEW HYBRID POWERTRAIN TECHNOLOGIES
Highlights

Morgan Developing Hybrid Powertrains

Morgan Motor Company is pleased to announce that it will lead a £6m project to develop new powertrain technologies, in collaboration with UK companies Delta Motorsport and Potenza Technology. With funding from the UK’s Advanced Propulsion Centre, the consortium will develop hybrid and electric powertrain systems which will significantly reduce vehicle CO2 emissions and deliver best-in-class fuel economy. The technologies developed through this project will be introduced progressively on Morgan’s range of hand-built sports cars from 2019, with hybrid propulsion available on all of its models by the end of the decade. The advantages in terms of performance, fuel economy and refinement are expected to increase demand across its most important markets in UK and across Europe. This will result in a growth of the workforce at the Malvern factory and within the partnering companies. Morgan Managing Director, Steve Morris […]

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Highlights

Morgan Introduces the AR Plus 4

In this, the 65th year of Plus 4 production, Morgan are pleased to announce the AR Plus 4. Since 1950, the exhilarating Morgan +4 has been a mainstay of Morgan production. To celebrate 65 years of this iconic sports car, a strictly limited run of 50 vehicles will be built; each hand assembled and tuned by Morgan’s experienced AR Motorsport technicians. Each vehicle embraces a powerful Cosworth 2.0 litre engine and offers performance and styling features above and beyond those of a standard Morgan. The ARP4 enhances on road performance whilst ensuring that driver comfort and usability remains paramount, this enhancement has been achieved in three key areas – Performance The ARP4 would not belong to the AR Motorsport family if it did not offer significantly more performance than a standard Morgan. As such, a large range of upgrades compliment […]

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Highlights

Morgan Teases the AR Plus 4

Morgan is teasing us with the release of their AR Plus 4. Here is what the teaser release said… Morgan are excited to announce that the new AR Motorsport developed Morgan AR Plus 4 will be launched on the Morgan stand at the Silverstone Classic this Friday 24th July at 1200hrs. To celebrate 65 years of the Morgan Plus 4, 50 limited edition AR Plus 4 models are to be produced by AR Motorsport, Morgan’s racing division. Powered by a 225bhp Cosworth engine, the AR Plus 4 is the most powerful 2.0 litre Morgan ever produced. Full images and information on the car will be released this Friday. For more information please visit the Morgan website. For more information on the Silverstone Classic and how to attend click here. Of course we will have full coverage on Friday, so stay tuned.

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All Marques

Classics on the Green Car Show and Wine Festival

Classic Automotive Events of Virginia, Inc. and the Central Virginia British Car Club (CVBCC) are pleased to announce its 31st annual Classics on the Green – Sports and Classic Car Show and Wine Festival. The show and wine festival will occur on Sunday, September 20, 2015, at the New Kent Winery, 8400 Old Church Road – just off Route I-64, Exit 211 – in New Kent, Virginia. The event opens to the public at 11:00 AM and will continue until 4:00 PM (rain or shine). Additional activities on Saturday, September 19th include driving tours, sightseeing, shopping, and dinner at the host hotel. Last year’s event was a huge success with approximately 250 automobiles and motorcycles on the show field and many vendors offering unique food, goods, services, fine art and crafts. This year promises to be even more spectacular, with […]

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Highlights

Morgan 5th Generation Aero 8

This in from Morgan: “Following the hugely successful launch of our new Morgan Aero 8 at the Geneva Motor Show 2015, we are delighted to update you with the latest developments from our R&D team. As well as dynamic and visual changes, the Aero 8 also signifies a return to soft top motoring for our flagship range. The attached rendering* is the first impression of how the stow-away soft top will look. The hood is undergoing our testing process and we look forward to bringing you images and video demonstrations very soon.” They go on to say, “In addition to this we have also finalised wheel options for the new car. As well as the range of wheels we currently offer on our aluminium platform vehicles, we are also excited to announce the addition of a new 19inch multi spoke […]

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Events

Morgan Thrill-On-The-Hill

On Saturday 11th July 2015 the stunning Shelsley Walsh Hill Climb in Shelsley Walsh, Worcestershire, England, will become the setting for one of the UK’s largest gatherings of Morgan vehicles. Sports cars from past and present will delight the crowds as hundreds of them will tackle the challenging climb. With music, entertainment and much more to see and do, this is a ‘not to be missed event’ for any Morgan enthusiast and their family. Morgan is pleased to announce that tickets for Thrill On The Hill 2015 are now on sale via their website. Having held two very successful events over the past two years, they are pleased to offer even more this year and expect tickets to sell very quickly. Click here for more information and to purchase tickets

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Articles

VotW – New Morgan Aero 8

In honor of the announcement at the Geneva International Motor Show of the new Morgan Aero 8, our video this week is Morgan’s promotional clip of the new sports car. • Over 1250 Aero platform cars delivered since 1st generation launch in 2000. • New Aero 8 signifies return to soft top motoring within the current Aero range. • Significant changes to the aluminium chassis, suspension and vehicle aerodynamics. • Powered by a 4.8 litre V8 BMW engine producing 367bhp. • Available with 6 speed manual or automatic transmission (with paddle shift). • New Hand sculpted aluminium body and revised interior styling. • Largest options list of any Morgan sports car to date. • The Aero SuperSports and Coupé cease production in April 2015. • Production begins during quarter 4 of this year. For more information on the new Morgan […]

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Highlights

Debut of 2015 Morgan Aero 8

The 2015 Morgan Aero 8 makes its global debut at the 85th International Geneva Motor show, 15 years since the launch of the original Aero Eight. Significant visual and mechanical changes make the 5th generation of this iconic model the most refined Morgan Aero product to date. Exterior Styling of the new Aero 8 was influenced by classic open cars from the 1960s, reflecting a trend of long, fast and low shoulder lines and cabin focused bodywork. From above, the view echoes that of a boat deck, enhancing the sense of adventure and escapism. A dramatic rear opening clamshell boot is used to both tension and hide the new double-lined mohair hood. Occupants are seated low in the vehicle, which in turn enables a sleek roofline and balanced vehicle proportions. The Aero 8 is available with an optional hardtop that […]

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Marques

Morgan Aero 8 Coming

Morgan has given us a kind of glimpse of the new Aero 8. Not much really, but enough to keep us on the edge of our bucket seats. To quote the email announcement, “Only a few days left until we announce the latest evolution of our iconic Aero Range of vehicles at the 85th International Geneva Motor Show. Join us on the 3rd of March for the unveiling of the new Aero 8.” We can’t wait to see it! Any new Morgan is a cause for celebration.

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Highlights

New Morgan to be Announced

The Morgan Motor Company has sent out notice that a new Morgan automobile will be unveiled at the March 3, 2015, Geneva Motorshow. A teaser video put out by Morgan can be seen on YouTube. It doesn’t provide any real information but does provide a view of the seats and the sound of the exhaust.

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Articles

VotW – Morgan

This week we are happy to feature the latest video from the Morgan Motor Company. in our VotW (Video of the Week). “This Is How We Do It” takes you behind the scenes at the world’s oldest privately owned car manufacturer. Take an exciting look at the production line of our Pickersleigh Road factory and allow the Morgan craftsmen and women to talk you through how they hand build each Morgan Sports Car. From cutting the first intricate pieces of the ash wood for the frame through to final road test and PDI, this video guides you through the unique production process. Condensing a complex process of manufacture that takes over 4 weeks into just 8 minutes of footage was difficult. For the full Morgan factory experience visit www.morgan-motor.co.uk/tours  

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Corporate Business

London Morgan Celebrates First Anniversary

In a press release, London Morgan announces the celebration of their first anniversary.   Symbolising the beginning of an exciting new chapter for Britain’s automotive legacy, London Morgan, the official London dealership of the country’s last independent family-owned car manufacturer, The Morgan Motor Company, is celebrating its first anniversary since opening its doors 12 months ago. Located in Astwood Mews in the heart of South Kensington, a cobbled oasis recently awarded honorary Garden Square status on account of its resident’s horticultural presentations, London Morgan launched in May 2013, neighbouring its sister company Monaco VW (incidentally, Britain’s oldest Volkswagen dealership established in 1948 by a Polish immigrant settling in London following WW11). Speaking about the establishment of London Morgan, Anthony Barrell, Dealer Principal of London Morgan says: “Since launching one year ago, we have had a phenomenal response from  customers across London, the UK and internationally. This is testament to an intense appetite for all […]

VotW – The Morgan Motor Company
Articles

VotW – The Morgan Motor Company

Our video this week is entitled, “Morgan Motor Company: The Most Honest Car Factory in the World”. As you might guess, the video focuses on the Morgan Motor Company in Malvern, England where happy designers, craftsmen and women lovingly create cars for enthusiasts by hand every day. Perhaps this brief history of the Morgan car is best summed up by its inventor, H.F.S. Morgan, who said of his life’s work shortly before he died in 1959, “looking back through the years, seeing both the errors and the triumphs in their correct perspective, I feel I have enjoyed it all. The motor trade has been, so far as I’m concerned, a most interesting business.” Peter Morgan maintained the passion and today, the Morgan Motor Company enjoys continued success, with inspired new designs under the direction of Charles Morgan.

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Morgan

More on the Morgan Plus 8 Speedster

We just received more news on the Special Edition Morgan Plus 8 Speedster we mentioned about a week ago. The information Morgan has provided is as follows… The Morgan Motor Company have been producing hand crafted, lightweight and fun sports cars for 105 years. For the last 100 years, production has taken place at the world famous Morgan factory on Pickersleigh Road in Malvern, Worcestershrie. To mark the 100 years at Pickersleigh Road milestone, Morgan have commissioned a line of special edition vehicles, the first of which is the Morgan Plus 8 Speedster. Following huge interest in the initial launch of the Plus 8 Speedster last week, Morgan are extremely excited to be able to announce further information. A comprehensive list of options and a full price list is now available on the Morgan website as well as the chance […]

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Highlights

Special Edition Morgan Plus 8 Speedster

Morgan Motor Car Company has announced a new special edition Plus 8 Speedster for delivery this summer. The new Morgan Plus 8 Speedster embodies all of Morgan’s core values and has been commissioned as part of a special line of vehicles to celebrate 100 years of vehicle manufacture at Pickersleigh Road. The Speedster, the latest evolution of the Plus 8, offers an even more invigorating driving experience inspired by a bygone era of stripped back, road going race cars. A 367 bhp 4.8 litre BMW V8 engine and a 6 speed manual or ZF 6 speed automatic gearbox propels the car from 0-62 in 4.2 seconds with a limited top speed of 148 mph. The latest in aluminium chassis developments ensure that its performance and road-holding will match its looks. The Speedster boasts a power to weight ratio to rival any […]

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Classic Cars

Morgan Factory Tour

Stepping into the Morgan factory in Malvern is like stepping back in time. There is a wonderful article on the Moss Motoring site about a tour through the factory that has been producing Morgans since 1919. To understand the circuitous path that a Morgan car travels, from Malvern Link to your driveway, we were lucky enough to have a docent to shepherd us through the process. Dixon is the embodiment of an English gentleman. He has been part of Morgan for many years and he led our group through the Morgan manufacturing process. Be sure to check out the list of 10 Morgan facts you didn’t know!