Jaguar Cars is a brand of Jaguar Land Rover, a British multinational car manufacturer headquartered in Whitley, Coventry, England, owned by the Indian company Tata Motors since 2008.Jaguar was founded as the Swallow Sidecar Company in 1922, originally making motorcycle sidecars before developing passenger cars. The name was changed to “Jaguar” after World War II to avoid the unfavourable connotations of the SS initials. A merger with the British Motor Corporation followed in 1966, the resulting enlarged company now being renamed as British Motor Holdings (BMH), which in 1968 merged with Leyland Motor Corporation and became British Leyland, itself to be nationalised in 1975.
The Jaguar F-PACE broke cover today in front of a predicted live audience of one million people as it supported Team Sky on Stage One of the Tour de France in Utrecht. Over two billion more were also estimated to have watched on television or online around the world. Five Team Sky riders – Ian Stannard, Luke Rowe, Peter Kennaugh, Leopold König and Chris Froome – were supported by the F-PACE during the Grand Depart, providing a pressurised real world test of Jaguar’s first performance crossover. A cutting edge bike rack, designed with an innovative telescopic clamp by Jaguar Land Rover’s Special Vehicle Operations, was developed specifically for the stage and carried two Team Sky’s Pinarello Bolide Time Trial bikes. The F-PACE shed its hard camouflage in public for the first time and instead sported a specially created wrap, hinting […]