José Mourinho, manager of Manchester United, stars in a new Jaguar advertising film, celebrating the successful partnership between the two iconic brands. Taking to the streets of Manchester in the Jaguar XJ, Mourinho reveals what it takes to be ‘special’.
Mourinho said: “Jaguar for me represents passion and performance. It’s one thing to play for a club, or to coach a club, another is to play or to coach with passion, and feel the passion, and I think Jaguar’s cars are also like this. You feel the passion that they invest into their cars”.
Mourinho became one of the first people to drive the F-PACE, the fastest-selling Jaguar ever, ahead of its launch last year. The renowned football manager mastered the art of high-speed drifting and full throttle ice driving on a 60km frozen lake at Jaguar Land Rover’s extreme testing facility in Arjeplog, Sweden. Away from his love of cars, Mourinho reflected on his life as a manager:
“I have got the biggest job in the country, one of the biggest jobs in the world, and a job that I can imagine everyone in the world would like to have, but it’s a difficult one.”
Following his win against Hull that is taking Mourinho to his fourth EFL Cup Final, he added:
“Every minute I have is dedicated to my job, and my career has been rich, beautiful, but I have a big problem, I always want the next one.”
As the January transfer window comes to a close, José Mourinho has revealed he isn’t critical of players signing for Chinese clubs. Speaking at a Jaguar appearance he said:
I am not a critic of anyone that decides to go to China and change a real football career for an amazing economic situation, it’s their choice and their life. At this moment in my career what I want is competition at the highest level, and I have to admit that it probably will create some problems for the clubs that want to keep their players.
The XJ is Jaguar’s pinnacle saloon car, the perfect combination of cutting-edge technology and sporting vehicle dynamics, pushing the boundaries and redefining what a luxury car should be. The Jaguar XJ enjoyed impressive UK sales in 2016, up 11% on 2015 with its dramatic combination of beauty, luxury and power capturing the heart of executive buyers across the UK.