Jaguar Land Rover October 2017 Sales Results

Jaguar Land Rover North America, LLC has reported October 2017 U.S. sales: Jaguar sales were 2,891 units, a 10 percent decrease from 3,219 units in October 2016; Land Rover sales decreased 1 percent to 5,477 units from 5,532 in October 2016; Jaguar Land Rover October U.S. sales for both brands hit 8,368 units, a 4 percent decrease from 8,751 units in October 2016. Year to date, Jaguar Land Rover is up 11% percent in the United States, building on 2016’s record year sales pace.

Jaguar Land Rover October 2017 Sales

October proved to be a challenging month for U.S. sales resulting in Jaguar Land Rover coming down slightly from our record pace in 2016. We continue to be very encouraged by growing sales for the year and in particular growth of our newest SUV models, the Jaguar F-PACE and Range Rover Velar which are bringing new customers into our brands every month.
— Joe Eberhardt, President and CEO, Jaguar Land Rover North America, LLC

Land Rover – October U.S. Brand Highlights

For the month of October, Land Rover sales reached 5,477 units, down 1% compared to last year. Year-to-date, Land Rover brand sales, 59,958 in the U.S. are on par with the 2016 record pace of 59,923.

Offering new levels of refinement, elegance, and technology to the segment, the Range Rover Velar sold 1,327 units in October, making it the most popular vehicle among Land Rover brand for the month.

The 2017 Land Rover model line-up features six models. The Discovery Sport and Range Rover Evoque compete within the compact SUV arena, both powered by the 240-hp turbocharged 2.0-liter engines. The all-new full-size Discovery features available seven-passenger seating and all-new levels of refinement, passenger technology, and driver assistance options. The all-new Range Rover Velar mid-size SUV brings a new level of design and technology to the marketplace, starting at $49,9001. Exceptional performance comes from the range of three petrol and diesel powertrains, all matched to a smooth-shifting eight-speed automatic transmission and all-wheel drive with Intelligent Driveline Dynamics. The Range Rover and Range Rover Sport model lines expanded for 2017, each with a new model. Replacing the limited edition HST model in the Range Rover Sport line-up, the Range Rover Sport HSE Dynamic features a 380-hp supercharged V6 engine, dynamic body trim appointments, and black trim finishes. Within the full-size Range Rover line-up, Jaguar Land Rover Special Vehicle Operations has introduced the SVAutobiography Dynamic. Based off of the long wheelbase SVAutobiography, the SVAutobiography Dynamic offers a driver-focused experience through a standard wheelbase, suspension and chassis tuning and a lowered ride height. Both Range Rover model lines feature five powertrain options – a 340-hp supercharged V6, a 380-hp supercharged V6, a 510-hp supercharged V8, a 550-hp supercharged V8 and a new 254-hp turbocharged 3.0-liter V6 diesel.

Jaguar – October U.S. Brand Highlights

For the month of October, Jaguar sales were 2,891 units, a 10 percent decrease from 3,219 units in October 2016. Year-to-date, the Jaguar brand has increased 41% percent to 33,119 sales from 23,568 sales year-to-date in 2016.

The award-winning Jaguar F-PACE had another strong month increasing to 1,444 sales, an increase of 16 percent from 1,240 in October 2016. In October, the Jaguar F-PACE was again the top-selling vehicle for Jaguar Land Rover in the U.S. as it has been for the past two months.

In December Jaguar will have its newest model on sale, the Jaguar E-PACE, a five-seat compact SUV which packs the design and performance of a Jaguar sports car into a practical and connected all-wheel-drive vehicle. The newest member of the Jaguar family of SUVs, the E-PACE follows the brand’s first all-electric SUV, the Jaguar I-PACE Concept5, and the World Car of the Year-winning F-PACE performance SUV. Featuring two four-cylinder Ingenium gasoline engine options producing 246HP and 296HP, each mated to a ZF® 9-speed automatic transmission, the E-PACE goes on sale starting this winter and will be priced from $38,6001.

Jaguar launched two new entry luxury vehicles in 2016: the 2017 Jaguar XE compact luxury sedan, starting at $34,9001, and the 2017 Jaguar F-PACE compact luxury SUV, starting at $40,9901. Competitively priced within their respective segments, these two new models appeal to an all-new segment of buyers for the brand. The XE is available with two gasoline engines, a 240-hp turbocharged four-cylinder, and a 340-hp supercharged V6. The F-PACE is available with the same 340-hp supercharged V6, as well as a 380-hp supercharged V6 in the ‘S’ model. Both vehicles are available with a 180-hp turbocharged diesel engine, which returns 42mpg highway2 on Jaguar XE models and 33mpg highway2 on F-PACE models.

The Jaguar XF is now offered with three available powertrains, two supercharged V6 powertrains producing 340- and 380-hp and a 180-hp turbocharged four-cylinder diesel offering an EPA certified 42mpg highway.2 The 2017 Jaguar XJ retains its position within the Jaguar line-up as the pinnacle in luxury for the brand. It continues to be available with three powertrain options – a 340-hp supercharged V6, a 470-hp supercharged V8 and a 550-hp supercharged V8 – is offered in both standard and long wheelbase lengths in both rear- and all-wheel drive configurations. For 2017, the Jaguar F-TYPE offers buyers with an all-new derivative in the F-TYPE SVR. Powered by the brand’s proven supercharged V8 engine, the F-TYPE SVR has been further enhanced to offer 575-hp and 516-lb. ft. of torque enabling a top speed of 200mph4 and a 0-60mph time of 3.5 seconds.4

All new Jaguar models come standard with Jaguar EliteCare, a class-leading ownership package, including five-years or 60,000-mile limited warranty, complimentary scheduled maintenance coverage, roadside assistance and Jaguar InControl®Remote & Protect™.3

Note: Press release courtesy of Jaguar Land Rover NA.


1 All prices shown are Manufacturer’s Suggested Retail Price. Excludes $995 destination/handling charge, tax, title, license, and retailer fees, all due at signing, and optional equipment. Retailer price, terms and vehicle availability may vary. See your local authorized Jaguar or Land Rover Retailer for details.

2 EPA estimates the diesel powertrain on the F-PACE will offer 26mpg city/ 33mpg highway. EPA estimates the diesel powertrain on the XE will offer 32mpg city/ 42mpg highway. EPA estimates 31mpg city/ 42mpg highway for the diesel XF. Actual mileage may vary.

3 Class is cars sold by luxury automobile brands and claim is based on total package of warranty, maintenance, and other coverage programs. For complete details regarding Jaguar EliteCare coverage, please visit JAGUARUSA.COM, call 1.800.4.JAGUAR or visit your local Jaguar Retailer.   

4 F-TYPE SVR Coupe top speed is 200mph. F-TYPE SVR Convertible top speed is 195mph.  Always follow local speed limits.

5 All illustrations, photographs, and specifications shown here are based on the Jaguar I-PACE concept vehicle. Final U.S. specifications, design, equipment, and accessories have not been determined. Therefore, U.S. production vehicles will differ from the one shown. All pricing and figures for acceleration, power, speed, range, and charging are Manufacturer’s estimates based on best information available at time of publication. Jaguar I-PACE production vehicles will be tested and certified prior to release, with official figures available prior to any customer delivery.

Staff