Jaguar Land Rover Announces 2030 Sustainability Targets

Jaguar Land Rover has committed to sustainability and to reducing greenhouse gas emissions across its operations by 46 percent by 2030. In addition, the company will cut average vehicle emissions across its value chains by 54 percent, including a 60 percent reduction throughout the use phase of its vehicles.


The goals, which are approved by the Science Based Targets initiative (SBTi), confirm the company’s pathway to a 1.5°C emissions reduction in line with the Paris Agreement. The commitment by Jaguar Land Rover meets the most ambitious goal set in Paris.

By the end of the decade, Jaguar Land Rover will reduce its direct greenhouse gas emissions across vehicle manufacture and operations by 46 percent in absolute value compared to a 2019 baseline. The company has also committed to reducing greenhouse gas emissions per vehicle by an average of 54 percent across the entire value chain, including a reduction of 60 percent in the vehicle use phase.

These targets represent Jaguar Land Rover’s commitment to 2030, followed by a second-decade ambition for net-zero emissions across the supply chain, product, and operations by 2039, as part of its Reimagine strategy. To achieve this, the company will decarbonize across design and materials, manufacturing operations, supply chain, electrification, battery strategy, circular economy processes, and up to end-of-life treatment.

To support its mission, Jaguar Land Rover has introduced the new role of Sustainability Director, appointing Rossella Cardone to drive its transformation and support François Dossa, Executive Director, Strategy and Sustainability.

Rossella Cardone, Director and Head of Sustainability Office at Jaguar Land Rover, said:

Sustainability sits at the core of our Reimagine strategy, with the aim to achieve net carbon zero by 2039, as the creator of the world’s most desirable modern luxury vehicles. As we move from climate ambition into action, we are now embedding sustainability into the Jaguar Land Rover DNA to minimise our carbon footprint across our value chain. Science-based targets tell us how much and how quickly we need to reduce our greenhouse gas emissions, as well as keeping stakeholders informed about our progress.

Alberto Carrillo Pineda, Managing Director, Science Based Targets at CDP, one of the Science Based Targets initiative partners, said:

We congratulate Jaguar Land Rover on setting science-based targets consistent with limiting warming to 1.5C, the most ambitious goal of the Paris Agreement. By setting ambitious science-based targets grounded in climate science, Jaguar Land Rover is taking action to prevent the most damaging effects of climate change.

About Jaguar Land Rover: Reimagining the future of modern luxury by design 

Jaguar Land Rover prides itself on reimagining the future of modern luxury by design through its distinct, British brands.

JLR’s current model range embraces fully electric, plug-in hybrid, and mild-hybrid vehicles, as well as the latest diesel and petrol engines. Their class-leading Jaguars and Land Rovers are in demand around the world and in Fiscal 2020/21 they sold 439,588 vehicles in 127 countries. Land Rover is the global leader of luxury SUVs through its three families of Range Rover, Discovery, and Defender. Jaguar is the first-ever brand to offer a premium all-electric performance SUV, the Jaguar I-PACE.

At heart, JLR prides itself on being a British company, with two major design and engineering sites, three-vehicle manufacturing facilities, an Engine Manufacturing Centre, and a Battery Assembly Centre in the UK. They also have vehicle plants in China, Brazil, India, Austria, and Slovakia. Three of their seven technology hubs are in the UK – Manchester, Warwick (NAIC), and London – with additional sites in Shannon, Ireland, Portland, USA, Budapest, Hungary, and Shanghai, China.

Central to their Reimagine strategy is the electrification of both the Land Rover and Jaguar brands with clear, distinct personalities. All Jaguar and Land Rover nameplates will be available in pure electric form by the end of the decade. This marks the start of the company’s journey to become a net-zero carbon business across its supply chain, products, and operations by 2039.

As a wholly-owned subsidiary of Tata Motors since 2008, Jaguar Land Rover has unrivaled access to leading global players in technology and sustainability within the wider Tata Group.

Note: Press release courtesy of Jaguar Land Rover.