The Modern MINI 20 Years in Production img00001
Corporate Business

The Modern MINI – 20 Years in Production

The MINI brand and BMW Group’s UK manufacturing plants in Oxford and Swindon are celebrating twenty successful years of MINI production. In early 2001, production began for MINI body parts in Swindon and on April 26 that same year, the first new MINI rolled off the line in Oxford.

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URBAN X startup accelerator by MINI and Urban Us Header
Corporate Business

URBAN-X Startup Accelerator by MINI and Urban Us

URBAN-X, the leading urban technology startup accelerator backed by MINI and Urban Us, today announced its move to Newlab, a community of experts and innovators applying transformative technology to solve the world’s biggest challenges.

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MINI USA unveils new MY 2022 MINI Hardtops and Convertibles
Highlights

New 2022 MINI Hardtops and Convertibles Unveiled

MINI USA today unveiled the new MY (Model Year) 2022 MINI Hardtops and MINI Convertibles. The modern interpretation of the brand’s most iconic models, the new MINI Hardtops and Convertibles receive significant updates to the exterior, interior, and infotainment and driving safety features while remaining authentic to the elements of the MINI DNA, including fun to drive, expressive design, and personalization.

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MINI John Cooper Works Buggy Wins Rally Dakar 2021 07
Events

MINI John Cooper Works Buggy Wins Rally Dakar 2021

he MINI John Cooper Works Buggy has won the Rally Dakar for the second time in a row following the 2020 win. This time it was record winner Stéphane Peterhansel (FRA) and his co-driver Edouard Boulanger (FRA) who topped the podium after twelve stages through the Saudi Arabian desert.

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MINI Concepts for Electric John Cooper Works Models - 2
Highlights

MINI Concepts for Electric John Cooper Works Models

The evolution of the MINI Cooper model range is focused on the ongoing expansion of electric mobility and offering new opportunities to experience the brand’s hallmark driving enjoyment – which also opens up new possibilities for the John Cooper Works brand.

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MINI Vision Urbanaut 2
Corporate Business

MINI Vision Urbanaut is Amazing

The MINI brand is using #NEXTGen to present, in a world exclusive, the MINI Vision Urbanaut – an all-new interpretation of a vision of space. This digital vision vehicle offers more interior space and versatility than ever before, but still on a minimal footprint.

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Oliver Heilmer and Sir Paul Smith
Highlights

Designer Paul Smith and MINI Collaboration

MINI and designer Paul Smith have announced their second collaboration since 1999. Not only are they both British institutions with a strong tradition, but they also share a commitment to continuous development and to ensuring their products make the future a better place.

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MINI Countryman Oxford Edition Photo 1
MINI

MINI USA Expands Value Oxford Edition

MINI USA announces that it is now making its value-oriented MINI Oxford Edition line-up available to all customers. In addition, MINI USA has added the versatile 2020 MINI Countryman to the MINI Oxford Edition lineup.

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1984 Mini 25
Classic Cars

Mammoth Mini Adventure – Five Mini Derivatives Go To Auction

Five superb variations of the Mini, all with fascinating stories, are set to go under the hammer at Classic Car Auctions March sale held at the Practical Classics Classic Car and Restoration Show. The Mini which celebrated a significant birthday throughout 2019 continues to hold the limelight and is one of the most recognisable cars on the road. It also spawned a number of derivatives making it an extremely versatile car for its size.
MINI USA LAUNCHES ORDERING SITE FOR ALL-NEW BATTERY ELECTRIC MINI COOPER SE 3
Highlights

Ordering Site for Battery Electric MINI Cooper SE Launched

In response to over 15,000 hand-raisers and growing, MINI USA has announced that consumers can now place their order for the all-new battery electric MINI Cooper SE at the MINI Electric page on MINIUSA.com or at ShopMINIUSA.com. The 2020 MINI Cooper SE will reach U.S. showrooms in early March of 2020 with a Manufacturer’s Suggested Retail Price (MSRP) of $29,900 plus an additional $850 Destination & Handling fee. On the emotional side, “fun to drive” is the number one reason why consumers purchase a MINI, and this new MINI Electric offers the same fun-to-drive, go-kart reflexes we’ve built into our MINI Cooper S hardtop. On the rational side, 80% of all MINI house-holds own two or more cars, and with an accessible price, the MINI Electric is a perfect complement in offering more customers attainable, emission-free driving. — Michael Peyton, […]
New John Cooper Works MINI GP to Launch in 2020 1
Highlights

New John Cooper Works MINI GP to Launch in 2020

Few abbreviations generate as much anticipation and excitement among MINI enthusiasts as GP. Two letters reserved for the brand’s most powerful and exclusive model, conceived for the road, but born on the racetrack. Next year the new MINI John Cooper Works GP will deliver on this promise and will be taking to roads across the world. With more than 300 hp and featuring MINI TwinPower Turbo Technology, the new MINI John Cooper Works GP is set to become the fastest and most powerful MINI ever to be approved for use on the road and will be produced in a limited number of just 3,000 units for worldwide sale.