Land Rover Design – 70 Years of Success : Book Announcement

A landmark new history from design journalist Nick Hull, Land Rover Design – 70 years of Success offers a detailed insight to the company’s design story, from the early days of Land Rover in Solihull to the latest generation of the Range Rover Velar in 2018.

Land Rover Design - 70 years of success by Nick Hull - Cover

The Land Rover was born from a desperate need by the Rover Company to develop a stop-gap model to provide cash flow in the post-war years. The original aim of a simple 4×4 agricultural tool soon developed into a multi-purpose vehicle that became the mainstay of the British Army and produced numerous offshoots for the emergency services, police, forestry and aid agencies worldwide.

Land Rover Design - 70 years of success by Nick Hull - 1

This book details the personalities involved in the various projects since the late 1940s up to today: the designers, modelers and studio engineers. It charts the development of Land Rover and Range Rover projects in the UK, particularly those designed in the Gaydon studio that opened in 1996, and is still a key part of JLR’s design resource. From the early days of chalk drawings and wooden models to today’s digital renderings and milled clays for the latest Range Rover Evoque, Land Rover’s designers and technicians have never been short of creativity. This book tells their story, in their own words, and is a fitting tribute to the spirit and ethos of Land Rover design and engineering.

Period Covered: 1948-2018
Models Covered:

  • Land Rovers and Range Rovers:
  • Land Rover Series I 1948-58
  • Road Rover 1952-1958
  • Land Rover Series II 1958-61
  • Land Rover Series IIA 1961-71
  • Land Rover 109in Forward Control 1962-66
  • Range Rover 1970-1996
  • Land Rover Series III 1971-85
  • Land Rover One Ten 1983-90
  • Land Rover Ninety 1984-90
  • Land Rover Discovery Series 1 1989-1998
  • Land Rover Defender 90 1990-2016
  • Land Rover Defender 110 1990-2016
  • Land Rover Defender 130 1990-2016
  • Range Rover P38A 1994-2001
  • Land Rover Freelander 1 1997-200
  • Land Rover Discovery Series 2 1998-2004
  • Range Rover L322 2001-2012
  • Land Rover Discovery Series 3 2004-2009
  • Range Stormer concept 2004
  • Range Rover Sport L320 2005-2013
  • Land Rover Freelander LR2 2006-2014
  • Land Rover LRX concept 2009
  • Land Rover Discovery Series 4 2009-2016
  • Range Rover Evoque 2011- current
  • Land Rover DC 100 concept 2011
  • Range Rover L405 2012- current
  • Range Rover Sport L494 2013- current
  • Land Rover Discovery Vision concept 2014
  • Land Rover Discovery Sport 2014- current
  • Land Rover Discovery Series 5 2016- current
  • Range Rover Velar 2017 – current

The author, Nick Hull, has over 25 years’ experience as a designer, academic and writer on automotive design. He started his career as a designer at Jaguar, working on the XJ220 and then worked for Honda from 1992-2002, initially heading up the interior design studio in Germany. Since 2002 he has taught at Coventry University on the Automotive and Transport Design course. His areas of research include the history of automotive design and the evolution of car design methods over time. He is also a contributor to several publications, including Car Design News and its sister publication, Interior Motives magazine.

Title: Land Rover Design – 70 years of Success
Author: Nick Hull
Publisher: Veloce Publishing
ISBN: 9781845849870
Date: September 20, 2018
Pages: 208
 $80 / £50