There is a very nice and concise history of Rover cars over at The Telegraph. I am not going to reprint it here, but do take a look at the article for a trip down memory lane.
Classic Cars
Classic MG Featured in New Ad
The MG Motor Company is using images of the past to stir desire for its new models. In a new advertising campaigned titled “It’s Time To Fall”, the company uses romantic images of the classic MGA extensively, but also the MGB, MGBGT, and MG T Series. While obviously playing to the nostalgic feelings for one of Britain’s most beloved brands, the ad makes it clear that the new MG6 can stand on its own to capture the driver’s heart. You can view the shorter TV advertisement or the full “extended brand film” on the MG Motor site. Staff
Corporate Business
SAIC to Launch 1st MG Car after Marrying Nanjing Automobile
Shanghai Automotive Industry Corp. (Group) (SAIC) is scheduled to launch SW, a model in MG 3 Series, after the Chinese Spring Festival in February. The model will be the first new product the Chinese auto giant releases after marrying Nanjing Automobile (Group) Corp. It indicates that the MG brand will grow rapidly since the marriage began. SW has been in the spotlight after it debut at the Guangzhou auto show in November 2007. “We will bring out 1.4- and 1.8-liter products shortly after this Spring Festival,” a MG executive showed great confidence. MG 3 Series, priced between CNY 80,000 and CNY 120,000, will be a major force in the MG family, related people disclosed at the show. The SW is predicted to reach the ceiling of the brand’s price range and compete head-to-head with medium- and high-grade small-sized two-compartment products […]
Highlights
VotW – 48 Years of Range Rover
Not to do another Land Rover video so soon, but … well … our video of the week this time is from Land Rover! But it is about Range Rovers, so that is different. Two minutes is not long, but it’s enough time for Land Rover to celebrate a motoring icon. The Range Rover has pioneered design, refinement and engineering innovation since 1970 and Land Rover has showcased the evolution of its luxury SUV through four generations with a unique animation lasting only 120 seconds. The specially commissioned visual has been created to mark key dates in the history of the legendary SUV, as production of the original two-door model ended 23 years ago this month (January) and SVAutobiography Dynamic goes on sale around the world. Staff