Jaguar’s Quality Rating Cheered

Ford Motor Co.’s Bennie Fowler cheered last week when Jaguar finished in a tie for No. 1 on J.D. Power and Associates’ long-term vehicle dependability study.

“I happen to know the guy who was the COO at Jaguar in 2003 when we started making improvements,” said Fowler, who was, indeed, COO of Jaguar in 2003.

Today, Fowler is Ford’s group vice president of quality. Back then, Fowler and a team of executives put Ford processes in place at Jaguar to improve quality. Ford sold Jaguar and Land Rover to Tata Group in 2008, but J.D. Power’s dependability study evaluates three-year old, or 2006, models.


Jaguar's Quality Rating