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VotW - Goodwood - The Home of Rolls-Royce - Just British

VotW – Goodwood – The Home of Rolls-Royce

The Home of Rolls-Royce in Goodwood, West Sussex, is the subject of the second chapter in a series of short films. Not only that, it is out Video of the Week! In the film, the world is introduced to Rolls-Royce’s global center of luxury excellence, a place where artisans practice the art of true luxury. The first film was titled Spirit of Ecstacy.

Academy Award-winning actress Kate Winslet once again becomes the voice of the Spirit of Ecstasy, leading us on a journey to a place where colourists and sculptors, designers and engineers collaborate under one roof, with a single objective… to deliver perfection.

Torsten Müller-Ötvös, Chief Executive Officer, Rolls-Royce Motor Cars, commented,

The Home of Rolls-Royce in Goodwood, West Sussex, is a source of inspiration for artists, patrons and craftspeople alike. It is with pleasure that we premiere the second in our series of short films entitled ‘The House of Rolls-Royce’. We are honored that Academy Award-winning actress Kate Winslet will once again give voice to the Spirit of Ecstasy.

At the Home of Rolls-Royce, materials are sourced with no concession to compromise. The craftsmen and women are guided by the philosophy of co-founder Sir Henry Royce, to “Take the best that exists and make it better. If it does not exist, design it.” It is here that Rolls-Royce constantly raises the standards by which all other luxury goods are judged and where it reinforces its proud standing as the most celebrated luxury house in the world.

VotW - Goodwood - The Home of Rolls-Royce 1

The film opens the doors of the West Sussex landmark, inviting viewers to witness the legends and mythologies of Rolls-Royce, to a place that draws on 113 years of design experience, and where every Rolls-Royce motor car is meticulously and proudly crafted by hand. Indeed, it takes 60 pairs of hands more than 400 hours to build a Rolls-Royce and this can more than double, depending on the complexity of a Bespoke commission.

Rolls-Royce brings together the finest materials, cutting-edge technologies and the unrivaled expertise of dedicated designers and craftspeople. For example, the leather in a Rolls-Royce takes 17 days to hand-craft and comprises 9 bull hides; only 1 in 100 hides is chosen for quality. Over 20,000 wood combinations are available, with each set of veneers taking over a month to handcraft. For the exterior, patrons select their own hue. Each five-metre-long coachline takes one specialist – Mark Court – three hours to hand paint using a brush made from ox and squirrel hair.

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One of the marque’s most popular Bespoke features – the starlight headliner, is comprised of 1340 individually hand-woven fibre-optics. Typically, it takes one day to craft but a personalized commission can take much longer to complete. Any shape can be created in ‘stars’, such as the constellation at the time of a patron’s birth, or the outline of a company insignia.

The first of the House of Rolls-Royce short films was premiered in December 2016 and shared the story of how the Spirit of Ecstasy, the enigmatic symbol of Rolls-Royce that graces the bonnet of every car we create, came to be not only the Rolls-Royce muse but also a symbol that represents the very best of the best, becoming a great icon of luxury excellence.

Note: Press release courtesy of Rolls-Royce Motorcars.

Staff

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