New Phantom front 3_4
Highlights

Rolls-Royce New Phantom Uveiled

Rolls-Royce believes a new benchmark will be set as the New Phantom – the eighth generation of this great nameplate – arrives. Not satisfied with simply launching a motor car that is a wholly contemporary design interpretation of Phantom DNA and a technological tour de force, Rolls-Royce has revolutionized the luxury car industry itself by shifting away from the status quo of shared platforms to an entirely new luxury business model. From the moment Sir Henry Royce introduced the Rolls-Royce Phantom in 1925 it was judged ‘The Best Car in the World’ by the cognoscenti. As a result, it has conveyed some of the world’s most influential and powerful men and women to the most defining historical moments over the last 92 years. Every new Phantom that has subsequently appeared has successfully retained the title of ‘Best Car in the […]