Bentley Berkshire 2

Bentley Berkshire Implements New Corporate Identity

Bentley Berkshire today becomes the first of Bentley’s UK showrooms to implement the brand’s new corporate identity, following an extensive upgrade to the Pangbourne sales and aftersales centre. Drawing inspiration from the British luxury marque’s rich 96-year heritage, as well as the best in modern luxury retailing, the template for the new design was first showcased with the opening of CW1 House – a flagship showroom concept at Bentley’s headquarters in Crewe. Bentley Berkshire has integrated the new, modern façade within the site’s existing footprint; the powerful and contemporary new look perfectly complementing the dealership’s familiar Georgian brick-built frontage. Sarah Simpson, Bentley Regional Director UK, commented: “The new-look Bentley Berkshire site has been designed to give our customers a bold, clear and contemporary vision of the Bentley brand, and is finished with the same level of luxury for which our […]