Morgan Motor Company has activated their first ever billboard campaign in and around London with two sites situated along prominent arterial routes. The Malvern-based company has seen a strong start to 2018 with record financial results of 19 percent revenue growth, pre-tax profits up by over 200 percent and global exports up by 10 percent. This year also saw two successful new model launches at the Geneva Motor Show and the reacquisition of the land on which the Morgan factory is built.
Land Rover North America has today announced its newest marketing campaign to introduce the new 2018 Range Rover Velar in North America. The fourth member of the Range Rover family, the Range Rover Velar is a mid-size luxury SUV that delivers new levels of refinement, elegance, and technology to the segment.
(MAHWAH, N.J.) – Jaguar North America announced that the ‘British Villains‘ marketing campaign, starring the 2015 F-TYPE Coupe, a two-seat sports car focused on performance, agility and driver involvement, has been honored with Regional AME Platinum and Gold AME Awards for the ‘World’s Best Advertising & Marketing Effectiveness’ in the automotive category. The 2015 international AME Grand Jury, comprised of interactive and multidisciplinary marketers, planners, and creatives, awarded a total of 25 Gold AME Awards, 25 Silver, 26 Bronze, and 20 Finalist Certificates to entries submitted from 18 countries on five continents. Award-winning campaigns successfully demonstrated groundbreaking solutions to challenging marketing problems. The “British Villains” campaign was launched in January 2014 and captured the premise that Brits have long made the best villains in landmark films, combining intelligence with charm, restlessness with calm, and are always confident. The brand and […]