Hagerty Acquires Amelia Island Concours d’Elegance

Building on its purpose to save driving and its focus of preserving and expanding inspiring experiences for automotive enthusiasts, Hagerty has announced its acquisition of the Amelia Island Concours d’Elegance. The move follows Hagerty’s recent acquisitions of other premiere US automotive events, including the Concours d’Elegance of America, the California Mille, and the Greenwich Concours d’Elegance.

Amelia Island Concours logo

The 27th annual Amelia Island Concours d’Elegance will take place March 3-6, 2022. The 2022 field will boast more than 250 significant classic and historically relevant vehicles.

Hagerty takes part in more than 2,500 car events annually. The company also has a major presence at the nation’s largest concours in Pebble Beach, California, as well as the annual classic car auction week in Scottsdale, Arizona.

Hagerty supports car enthusiasts and members through an expanding portfolio of events, experiences, and integrated product offerings. Hagerty Drivers Club, which now has more than 650,000 members in the US, is a hub of car culture offering unique experiences, entertainment, branded content, social communities, and discounts focused on cars and driving. The brand also offers clients the unique DriveShare platform, an innovative peer-to-peer, enthusiast vehicle rental marketplace, and MotorsportReg.com, the world’s largest motorsports event management system.

Hagerty acquires Amelia Island Concours d’Elegance - shot of 2021 show field

Our objective is to knit the enthusiast community together in a way that supports and protects the future of car culture. Amelia Island is synonymous with concours and motorsports heritage due to the steadfast efforts of Bill Warner and his team. We are incredibly proud to have the opportunity to build upon and scale Bill’s vision.

McKeel Hagerty, CEO of Hagerty

Warner, who founded the concours in 1996, will remain as Chairman Emeritus. Hagerty will work with the concours’ existing operational team to expand the annual event.

Bill Warner added “When I founded the concours I wanted to infuse the calm, traditional concours environment with the energy of motorsports. We achieved that and raised more than $4 million for charity along the way. In Hagerty, we have a passionate and highly-skilled team that will bring these themes to a larger audience.

Note: Press release courtesy of Hagerty.

Staff

4 Comments

  1. I hope Hagerty reduced the $150 fee to walk around the show . It started out at $35, now 2 people costs $300 . I know it’s for a got cause but it’s too expensive now.

  2. As horrible as it may sound to some, I have heard other folks suggest that Amelia should actually raise the admission price. Their reasoning is that raising the price would reduce the crowds to a more manageable level while bringing in the same amount of money. I agree that crowds can be a problem, but do you really want $200 tickets – or more?

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