Aston Martin stunned the world last June by revealing the Cygnet super-mini concept that is based on the Toyota iQ. Then the British sports car maker that is fondly associated with mouth watering sports cars announced that the Cygnet will go into production and that the development of the super-mini will continue into 2010. Slated for a market launch late this year or by early 2011, the Cygnet is expected to be sold to owners of Aston Martin’s full-sized sports cars and only 2,000 units are planned.
The new Aston Martin Rapide is a lovely car, to be sure, and driving one around town creates precisely the same effect on the populace as would a young Paul McCartney striding through Waterloo Station in 1964. Never mind the panties. Investment bankers throw their tighty-whiteys at this car. But what does it prove? It proves that if you care absolutely nothing about outward visibility—the Rapide has the sightlines of a Normandy pillbox—and that you don’t care that the front roof pillars (the A pillars) are thicker than a Clydesdale’s fetlock; and that in order to get in the car rear passengers will be obliged to remove their heads and feet; and that once there they will have their noses grinding against the entertainment system’s headrest-mounted screens; and that the car’s sun visors are three fingers wide and virtually useless; […]
Yes, you can now have an Aston Martin on your computers! Aston Martin has produced a beautiful screensaver that will make you droll on the keyboard. The interactive screensaver contains a selection of current Aston Martin photography, current product information and the latest company news. A feature has been included to allow you to stay up to date with the latest news and content with a live feed. The screensaver is available for both Windows and Macintosh computers and is available at http://www.astonmartin.com/gallery/screensaver. Staff
Aston Martin could co-operate with Daimler AG’s Mercedes on ventures ranging from engines to new models, the British luxury carmaker’s majority shareholder, Kuwait’s Investment Dar, said on Tuesday. Adham Charanoglu, business development manager for Investment Dar, which bought Aston Martin from Ford Motor Company last March, said it had held talks with Mercedes and with LVMH’s Louis Vuitton and PPR’s Gucci on branded merchandising. Charanoglu told the Reuters Islamic Finance Summit that plans to overhaul Aston Martin merchandising had yet to be finished but included opening new centers dedicated to the marquee — made famous by James Bond — in the UK, the Gulf and possibly the U.S. Any brand development would need to be at the top end of the luxury market, with opportunities stretching from apparel, owners’ events and track racing to real estate, Charanoglu said, adding Aston […]